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| Boils down to one thing.......cost!! Posters cost money, etc and the club needs volunteers to distribute!! There are plenty on here who are I'm sorry to say all mouth and no action. All too quick to criticise but when it comes to actually doing something positive disappear!! PM me if you're passionate and I'll find something for you to do that will benefit the club!!!
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| Tommy please think before you post such rubbish again. As I said previously Tony is a superb bloke and a great ambassador and not a Billy bigbollox as you so wrongly describe him!! Plus Matt has only been with the club 12 months approx? Not sure where you get a decade from as he'd have been a teenager!!
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| i have to agree everybody involoved with the club is doing the best they can, and yes tony is a great bloke and puts a lot of time and effort into the club just like everybody else.
The only problem we have at the moment is our results. It doesn't matter what marketing ploy or how much it costs. if our team isn't winning nobody will come. We could offer 2000 free tickets but most folk will find something better to do than come and watch us loose.
Being in marketing business you have to have something to market and be appealing. If you are trying to sell something nobody is interested in then your floggin a dead horse.
I am confident once our results start getting better then our marketing stratergy will come to the for front
the biggest marketing sloggan we will ever have is "COME AND WATCH A WINNING SUCCESSFUL TEAM" You don't realy need to market that as it sells itself
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| I think people took the pre-season announcements about a new marketing push at face value. Is there anything noticably different this year from last? Subtle differences perhaps but nothing like the claims made at the start of the season. Maybe a more reserved statement in future would be best so that people's expectations aren't unduly raised.
However, as with all those involved at the club I am in awe of the time and effort and money these guys put in. Without them the club wouldn't exist.
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International Board Member | 2431 | No Team Selected |
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| Quote chris_smith="chris_smith"Tommy please think before you post such rubbish again. As I said previously Tony is a superb bloke and a great ambassador and not a Billy bigbollox as you so wrongly describe him!! Plus Matt has only been with the club 12 months approx? Not sure where you get a decade from as he'd have been a teenager!!'"
He shouldn't come out with that as a soundbite though. It's up there with Callands 'country mile' chat. Do things quietly and progress in house otherwise you'll get people quoting that back to you from here and afar (I know his quote said a 5 year plan but still). I'm sure he's a lovely bloke and a trier, it was merely a phrase. I'm not going to judge his actual personallity without meeting him.
As for the Matt thing, read what I actually put and get back to me.
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| Quote tommy="tommy"He shouldn't come out with that as a soundbite though. It's up there with Callands 'country mile' chat. Do things quietly and progress in house otherwise you'll get people quoting that back to you from here and afar (I know his quote said a 5 year plan but still). I'm sure he's a lovely bloke and a trier, it was merely a phrase. I'm not going to judge his actual personallity without meeting him.
As for the Matt thing, read what I actually put and get back to me.'"
He's more than a trier!! He's a successful businessman! Remember statements are made for "marketing" purposes and all news is good news so they say!! I dare anybody on here to do better!! The e-shots the club does are all via Tonys business and the marketing database has been considerably tidied up. Rome wasn't built in a day but f everyone has some good marketing ideas, want to design and print some posters for free, will hire a advertising board for the club and can commit to do this for every home game and for all the events then get in touch as I know the club or myself will be delighted to hear from you!! If it's so easy and cheap then surely someone on here can sort it????
As for the Matt bit I've re read it and get you now.
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| Tony has a hard job on with the awful mess Matt Calland has allowed to develop, i sympathise with him, and hope he can stick it out. How could anyone sell the product thats been on offer with any integrity or credibility, chin up Tony.
I am hearing good noises from sources about Mr Nobles observations and changes.. Blackpool to save our season, but long term changes are coming I hope, the board have a very interesting few months coming up.
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| Chris. Breathe. Have a latte and relax. I know it's the end of the week but you seem very wound up. I know it's annoying when people point out stuff that they know little about or don't see beyond visual posters and stuff but having a rage isn't going to help. In my opinion and from experience, figures should never be branded around in regards to sport as fans take them to literally and will quote them back. Then you'll get T***s like me calling folk names  (I did only mean it as a phrase, but probably shouldn't have, sorry).
Anyway, check your PMs (in 10 when i've written it) you may be able to help me with something.
Cheers
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| Quote chris_smith="chris_smith"Boils down to one thing.......cost!! Posters cost money, etc'"
So fireworks that do nothing to attract spectators is worth spending/wasting £5k on, but simple posters advertising the next game isnt? Cant wait to see the 10,000 attending the Shay in five years for a firework display, with the rugby as a side attraction.
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| I always thought fireworks were more a visual event. Wonder who organises firework displays on bright sunny days?
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| Marketing is about satisfying customer needs profitably. Not just posters and facebook groups. The product and price are big factors of course. The only problem is its gonna be hard to entice any new fans, no matter what price, given the league format and so the club must rely on hardcore support to survive. The marketing environment and hence strategy would be massively different if we were in super league
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| And i agree fireworks are a waste of money. I reckon it would be a good idea for the money to be spent on getting paper boys delivering free under twelves tickets to households all over the district on a regular basis within the courier
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